25.7.3
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Advanced Social Media Marketing for Instagram

The self-paced Advanced Social Media Marketing for Instagram course consists of in-depth content and hands-on experience led by a nationally-recognized and well respected social media marketing expert.

Participants acquire the following key competencies during this 25-contact hour, self-paced program:

Linking an Instagram business profile to Meta Business Suite.
Designing and launching Instagram ad campaigns.
Utilizing product tags, shopping tools, and Instagram checkout within an Instagram shop account.
Establishing a unique brand voice and aesthetic.
Leveraging Reels and Stories to boost engagement.
Holding classes and hosting live Q&A sessions via Instagram Live.
Promoting products through influencer collaborations, contests and giveaways.


To complete Advanced Social Media Marketing for Instagram, each participant must:


• Finish all eight course modules, including five assignments/reflections, ten knowledge checks and fifteen assessments.
• Demonstrate proficiency in course content through assignments.
• Complete all modules and assignments within the program’s timeframe with a passing grade.

Skills / Knowledge

  • Meta Business Suite
  • brand voice
  • Reels
  • Stories
  • Instagram Live
  • Instagram Shop
  • hashtags
  • marketing
  • ad campaigns
  • boost engagement
  • product promotion